Social Media Strategist

Country :
State :
New York
Town :
Category :
Contract type :
Availability :
Full time

Company description

JBCStyle is the leading full-service recruiting agency with a focus on the Fashion, Beauty, Action Sports, Retail and Home industries.With over a decade of experience matching key brands with their ideal candidates, we are uniquely positioned to support our clients looking for top talent and or candidates looking to take the next step in their career(s).

Job description

>Title: Social Media Strategist

>Company: Women's fashion apparel company

>Location: New York, New York


- Grow social media following and engagement in all areas

- Create weekly social media calendars that align with current marketing initiatives

- Determine the right mix of effort and investment in social media platforms

- Manage outcomes against a set of defined goals and KPIs, optimize campaigns to meet those goals and maximize ROIs, and report on performance

- Interface and actively engage with customers and influencers via social media

- Work with content creator and graphic designers to request needed content

- Maintain the blog for each brand by building out posts

- Responsible for influencer campaign management, the creation of social media contests, promoting in-store events through geo-targeting, and other projects as needed


- Bachelor’s degree in marketing, communications or a related field

- 3+ years’ experience developing and executing social media strategies for consumer products

- In-depth knowledge of best practices across social channels: Facebook, Instagram, Pinterest, Twitter and YouTube

- Experience with social media analytics tools and content management systems

- Experience with requesting and directing artwork, copy, and/or photography from a separate individual, department, or agency

- Experience with fashion, health or beauty preferred

- WordPress experience preferredr />