Consumer & Lifestyle Public Relations Senior Account Executive

Country :
USA
State :
New York
Town :
NEW YORK
Category :
Sales
Contract type :
Permanent
Availability :
Full time

Company description

JBCStyle is the leading full-service recruiting agency with a focus on the Fashion, Beauty, Action Sports, Retail and Home industries.With over a decade of experience matching key brands with their ideal candidates, we are uniquely positioned to support our clients looking for top talent and or candidates looking to take the next step in their career(s).

Job description

Company: PR Agency

Location: Hoboken, NJ

Title: Senior Account Executive

Responsibilities:

- Secure strategic press coverage – including feature stores, news announcements, brand/designer profiles and product placements in top national, regional and online media outlets

- Develop relevant brand assets used to secure coverage, including pitches and press releases

- Maintain strong relationships and actively network with key fashion and market editors, relevant fashion stylists and bloggers

- Create innovative seasonal strategies for large national and global brands, as well as niche designers

- Conceptualize and assist in execution of special events and activations

- Manage day-to-day client interaction, serving as primary point of contact on accounts

Requirements:

- Minimum 5-years fashion PR experience

- Superior knowledge of consumer media practices, as well a phenomenal track record of garnering top-tier coverage in print and digital media

- Experience with event planning with big brand/big budget a plus

- Experience with supervision/mentoring junior staff

- Strong writing, communication and presentation skills to effectively articulate ideas to clients, agency principals and colleagues

- Bachelors degree, preferably in Communications, Journalism, Public Relations, English, Marketing or a related field

- Proficient in Powerpoint, Photoshop, Excel, Word and Cision

- Ability to thrive in a fast paced, deadline oriented and PR enthusiast