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New York, New York, US
New York, New York, US
Director, Global Communications
Category : Communication
Contract type : Permanent
Availability : Full time
Job description
The Director will be responsible for the development and execution of innovative integrated communications strategies and programs to support global, regional, and local initiatives for Estée Lauder. Leverage a deep understanding of the global media eco-system including digital, influencers and traditional media, to create compelling storytelling, guide markets and ensure a consistent global brand image is delivered.
In partnership with ED, manage model announcement strategies and cadencing
Lead organization & development of activations with global makeup artists, spokesmodels and spokespeople, liaising with cross-functional teams where needed
Partner closely with CE in developing TikTok campaign strategies for EL global channel and lead influencer selection/vetting, briefing and relationship management to ensure best in class execution and strong ROI
Event Planning and Management:
In partnership with ED, manage model announcement strategies and cadencing
Partner closely with CE in developing TikTok campaign strategies for EL global channel and lead influencer selection/vetting, briefing and relationship management to ensure best in class execution and strong ROI
- Liaise with external production agencies to ensure brand image and messaging is followed
- Manage all project budgets
- Work closely with local markets on local event executions to ensure consistent brand image
- Develop strong partnerships with key contacts across all functions to ensure Global Communications is consistently recognized as a key player in strategic decision-making for the brand
Partner with Global Communications team in responding to daily requests from all markets, including queries on communications programs, information requests and spokespeople interviews
Job: Communications / Public Relations
Primary Location: US-NY-New York
Job Type: Standard
Schedule: Full-time
Shift: 1st (Day) Shift
Job Number: 2123600
We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact [email protected]
Profile
Qualifications
About You
Experiences You Have
How You Will be Successful
About You
- Passion for pop-culture - in the know on latest restaurants, global beauty trends, fashion and cultural references
- Obsessed with all forms of media
- Passion for makeup and beauty
- Team player and collaborative
- Natural leader and self-driver
- Strong writing skills
- Excellent presentation and communication skills
- Possess an innate style
Experiences You Have
- 7+ years related work experience in agency or in-house with proven blended PR, influencer, and social media skills
- College Degree Required
- Prestige/luxury brand experience
- 360 communication programming development and activation
- Global experience and understanding of cultural nuances
- Working with models, celebrities, high profile executives
- Development and execution of large-scale events
- Understanding of global social media and beauty and lifestyle influencer landscape
How You Will be Successful
- Strategic agility
- Idea generator
- Able to multi-task and prioritize
- Strong attention to detail
- Calm under pressure
- Collaborative partner
- Role model for junior team members
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