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Director, Global Communications, Citizenship & Sustainability - Estee Lauder

Country : USA USA

State : New York

Town : New York

Category : Communication

Contract type : Permanent

Availability : Full time

Job description

Estée Lauder is the flagship brand of The Estée Lauder Companies Inc. Founded by Estée Lauder, the world's first female entrepreneur, the brand today continues her legacy of creating the most innovative, sophisticated, high-performance skin care and makeup products and iconic fragrances - all infused with a deep understanding of women's needs and desires. Today Estée Lauder engages with women in over 150 countries around the world and at a variety of touch points, in stores and online. And each of these relationships consistently reflects Estée's powerful and authentic woman-to-woman point of view.

The Director will be responsible for the development and execution of integrated communications strategies and programs to support Estée Lauder's global citizenship and sustainability initiatives. Lead the development and execution of integrated communications strategies for brand purpose-focused projects and guide Partner with Product Marketing/Development, Consumer Engagement, Online, Education, regional teams and market Communications leads to ensure consistent and compelling communications messages, strategies and assets are developed
  • Partner closely with relevant stakeholders - Corporate Affairs, GCCS, ID&E, Equity COE, and GPA to advance EL's Social Impact and Sustainability commitments
  • Support brand's charitable giving strategy (Estée Lauder Emerging Leaders Fund initiatives, grants, product donations, employee engagement)
  • In partnership with Executive Director and VP, the Director will play a key role in the growth Develop and lead ongoing storytelling for the ELELF, including communication across touchpoints, press outreach, ambassador engagement/activation and social amplification
  • Partner with cross-functional teams (Global Consumer Engagement, Social, Promotions, Online, and Retail Experience) on go-to-market strategy for annual ELELF campaigns and 360 cause marketing programs
  • Oversee communications for all local affiliate giving programs
  • Provide recommendations on the grantmaking strategy for the EL Emerging Leaders Fund portfolio work with GCCS Function to align with process and deliverables needed for the ELC Charitable Foundation
  • Shape Estée Lauder's ID&E strategy and lead communication internally and externally to position the brand as a leader in ID&E, under the larger ELC umbrella.

    • Lead the communications and go-to-market strategy development for key global cultural and equity moments, in partnership with key markets where relevant
    • Oversee grantmaking for ELELF to ensure alignment to brand ID&E strategy
    Lead the communications and go-to-market strategy development for sustainability-focused projects for the brand, managing key programs to enable the achievement of the brand's sustainability goals.

    • Lead ongoing global activation of ISS partnership, managing relationship with ISS, developing communications for both internal and external channels and managing events and executive speaking engagements
    • Monitor, report and advise on current trends in sustainability, including packaging, ingredients, and climate to ensure the brand remains relevant
    • Advise on brand influencer mailers/sendouts to ensure alignment with ELC corporate guidance
    Job: Marketing

    Primary Location: US-NY-New York

    Job Type: Standard

    Schedule: Full-time

    Shift: 1st (Day) Shift

    Job Number: 2213633

    We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact [email protected]

    Profile

    Qualifications

    • College Degree Required

    • 7+ years related work experience in agency or in-house with proven blended PR, influencer, and social media skills

    • Prestige/luxury brand experience

    • Experience in strategy development and program management of social impact, philanthropic and sustainability programs

    • Knowledgeable about building and executing ID&E strategies and communicating them authentically

    • Excellent project management skills and experience working on multiple, disparate projects simultaneously

    • Collaborative and clear communication skills with the ability to build relationships across levels and teams; interest in building a strong teamwork culture and executing projects to completion

    • Excellent written and verbal communication skills

    • Experience in 360 communication programming development and activation

    • Global experience and understanding of cultural nuances

    • Experience in working with talent and high-profile executives

    • Development and execution of large-scale events


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