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Ecommerce Campaign Specialist

Country : USA USA

State : Texas

County : Denton County

Town : Denton

Category : Sales

Contract type : Permanent

Availability : Full time

Job description

Overview

Sally Beauty Holdings (NYSE: SBH) is the world's largest wholesale and retail distributor of beauty supplies located in Denton Texas. A business built with a purpose to provide our customers with access to high-quality professional beauty products and exceptional customer service.

Develop online experiences for temporary and ongoing events and sales. Devise and execute robust ecommerce strategies by maintaining consistent collaboration with merchandising/marketing teams to optimize sales.

"At Sally Beauty Holdings, we find beauty in diversity. Our inclusivity and self-expression are what fuel our innovation and growth. You are welcome here, and you can thrive here. We find beauty in YOU. Join us."

Responsibilities

· Responsible for landing page experiences and linking strategy for future campaigns and promotions with guidance from Manager, Site Merchandisers. High collaboration with Marketing, Creative, Site Merchandisers and Front-End Developers to plan, drive and recommend future online campaigns with focus on end-to-end customer experience.

· Develop and submit asset requests to Creative team for future campaigns, promotions, etc. Responsible for maintaining site-walk calendar and ensuring all cross-functional partners are adhering to deadlines through high collaboration and communication. Work on campaign and promotion deliverables to align with business objectives.

· Reviewing/sharing performance of campaigns (i.e. hindsight/post mortem) and applying learnings to future campaigns and end-to-end experiences.

Responsibilities

· Responsible for landing page experiences and linking strategy for future campaigns and promotions with guidance from Manager, Site Merchandisers. High collaboration with Marketing, Creative, Site Merchandisers and Front-End Developers to plan, drive and recommend future online campaigns with focus on end-to-end customer experience.

· Develop and submit asset requests to Creative team for future campaigns, promotions, etc. Responsible for maintaining site-walk calendar and ensuring all cross-functional partners are adhering to deadlines through high collaboration and communication. Work on campaign and promotion deliverables to align with business objectives.

· Reviewing/sharing performance of campaigns (i.e. hindsight/post mortem) and applying learnings to future campaigns and end-to-end experiences.

Profile

Qualifications
  • Bachelor's Degree

  • 2-3 years related ecommerce experience preferably with a multi-channel retailer (preferred)

  • Detail oriented

  • Team Player and able to work with cross functional teams (marketing, site merchandising, creative, merchandising, digital product)

  • Knowledge of E-Commerce platforms and functionality such as Quantum Metrics, Google analytics

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