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Junior Manager, Marketing - Retention

Country : USA USA

State : Massachusetts

County : Middlesex County

Town : Somerville

Category : Marketing

Contract type : Permanent

Availability : Full time

Company presentation

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
- Responsible end-to-end for email marketing campaigns, such as creating, coordinating, executing, and reporting the email marketing plan and SMS channel aligning with regional retail and merchandising calendars
- Coordinate with cross functional teams and delivering final product to ESP and SMS Vendors
- Optimize content for email marketing and automated campaign flows in partnership with team members
- Work as liaison to ESP and new SMS Marketing partner and assist with strategy, campaigns, A/B testing, creative, and audience segmentation
- Owner of the SMS and campaigns results, including developing wrap up reports and providing campaign analysis and insights for the team
- Work with our internal Creative Services team by submitting all creative briefs, requesting the assets needed to effectively communicate the PUMA message to consumers, and seeking approval from senior team
- Partner with Ecommerce Marketing & Retail Marketing teams to ensure email communication and onsite creative and communication align to provide a seamless consumer experience
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of email marketing or relevant experience
- Familiarity with and interest in the retail/ecommerce space
- Excellent organization skills, attention to detail, ability to multitask and thrive in a fast-paced environment is a must
- Works well with others, and has strong collaboration and communication skills
- Ability and interest in presenting on a regular basis
- HTML/CSS and Javascript background producing emails (build/QA), forms and landing pages preferably for an Email Service Provider (ESP) such as Responsys, Emarsys, Salesforce Marketing Cloud, Marketo
- Ability to learn new software/demonstrate understanding of HTML
- Strong PowerPoint and MS Office skills
- Familiarity of Google Analytics and design programs such as Adobe Creative suite, Photoshop, and other design applications
- Knowledge of and interest in CRM as well as emerging technologies in new media

Job description

- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of email marketing or relevant experience
- Familiarity with and interest in the retail/ecommerce space
- Excellent organization skills, attention to detail, ability to multitask and thrive in a fast-paced environment is a must
- Works well with others, and has strong collaboration and communication skills
- Ability and interest in presenting on a regular basis
- HTML/CSS and Javascript background producing emails (build/QA), forms and landing pages preferably for an Email Service Provider (ESP) such as Responsys, Emarsys, Salesforce Marketing Cloud, Marketo
- Ability to learn new software/demonstrate understanding of HTML
- Strong PowerPoint and MS Office skills
- Familiarity of Google Analytics and design programs such as Adobe Creative suite, Photoshop, and other design applications
- Knowledge of and interest in CRM as well as emerging technologies in new media

Profile

- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of email marketing or relevant experience
- Familiarity with and interest in the retail/ecommerce space
- Excellent organization skills, attention to detail, ability to multitask and thrive in a fast-paced environment is a must
- Works well with others, and has strong collaboration and communication skills
- Ability and interest in presenting on a regular basis
- HTML/CSS and Javascript background producing emails (build/QA), forms and landing pages preferably for an Email Service Provider (ESP) such as Responsys, Emarsys, Salesforce Marketing Cloud, Marketo
- Ability to learn new software/demonstrate understanding of HTML
- Strong PowerPoint and MS Office skills
- Familiarity of Google Analytics and design programs such as Adobe Creative suite, Photoshop, and other design applications
- Knowledge of and interest in CRM as well as emerging technologies in new media

MARKETINGJUNIOR MANAGER, MARKETING - RETENTIONSomerville, Massachusetts, United States of America
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
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