Manager, Retail Marketing

Country :
State :
County :
Orange County
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Contract type :
Availability :
Full time

Job description

Are you passionate about Retail Marketing? We may have the perfect opportuntiy for you! The North America Retail Marketing Manager provides support to Retail Marketing in planning and driving the execution of retailer marketing and promotional programs, in collaboration with internal corporate sales, cross-functional teams, and retail partners.  Ability to understand, maintain and communicate timelines, differentiate brand by retailer, work collaboratively and cross-functionally, and support brand essence and key initiatives is essential.  Key skills include business analysis, planning and execution, creative and analytical skills, ability to thrive in a fast-paced entrepreneurial environment. This position will have a strong understanding between sales/marketing/retail programming & planning activity for all retailers.


This position is based at our Corporate HQ in Irvine, CA.

Partner with Retail Marketing Director with retail execution of brand strategies through assortments, sampling & sets & product strategyCollaborate closely with Corporate Sales Directors to align brand and retailer initiativesLead creation, revisions and updates for seasonal fact book, retailer marketing calendars, Retail Launch Calendar & Sample/Set Cadence CalendarProvide direction to Retail Marketing CoordinatorComplete & create a competitive analysis tracker of promotional sets & samplesBe a primary marketing contact with key retailers in North AmericaContribute to the development of all brand marketing strategies and planning at the retail levelDevelop the appropriate marketing campaign strategies to reinforce the Too Faced brandAnalyze channel insights, market insights and program/product performance; presents findings influence future programming, development of brand plans and channel strategiesCreate & submit marketing briefs & serve as the liaison between sales and marketing to ensure timelines and flawless executionWork with retail directors to create synergy across all channels and marketing levers on key initiatives, including new product launches and support for key core SKUsWork with Retail Marketing Director to define strategies for sampling, sets, and product assortment by retailerTrack ROI and analyze, promotional vehicle activity by retailer including ULTA 21 Days of Beauty Steals, Beauty on the Fly/Grab and Go, promotional sets and limited time offers. Responsible for attending retail conferences, market weeks and retail events as needed. Position requires travel.Adhere to budget and track against retail marketing budget 


  • Bachelor’s degree in Marketing or related field preferred
  • Minimum 5 years of retail marketing experience, preferably in cosmetics industry
  • Excellent oral, written and presentation skills
  • Self-motivated, committed, tenacious and goal-oriented
  • Knowledge and passion for the beauty industry and retail environment
  • A positive and inspiring team player with a can-do attitude
  • Self-starter and proactive
  • Excellent communications and project management skills
  • Organized and detail oriented in both managing tasks and budget tracking
  • Able to work under pressure effectively & efficiently
  • Ability to adapt to changing priorities and multi-task
  • Creative thinker and problem-solver
  • Proficient in all Microsoft Office applications (Excel, Word, PowerPoint)