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Product Manager ii - Web Analytics (Remote)

Country : USA USA

State : California

County : San Francisco County

Town : San Francisco

Category : Marketing

Contract type : Permanent

Availability : Full time

Company presentation

Our past is full of iconic moments — but our future is going to spark many more. Our brands — Gap, Banana Republic, Old Navy, Athleta, INTERMIX and Hill City — have dressed people from all walks of life and all kinds of families, all over the world, for every occasion for more than 50 years.

But we’re more than the clothes that we make. We know that business can and should be a force for good, and it’s why we work hard to make product that makes people feel good, inside and out. It’s why we’re committed to giving back to the communities where we live and work. If you're one of the super-talented who thrive on change, aren't afraid to take risks and love to make a difference, come grow with us.

Job description

About the Role

As a Product Manager, you will help define the product roadmap by working with your product management counterparts and leaders to identify and drive forward new capabilities. You will collaborate with dependent product teams to ensure that the end to end implementation journey is thorough and thoughtful. You will write robust requirements, prioritize the backlog across different features and apps, and work closely with the engineering teams to deliver and test quality software.

What You'll Do

The role requires a strong product mindset; a combination of business savvy, customer centricity and technical knowledge. We are looking for experienced product managers that have an inquisitive nature and want to solve complex business and customer problems without boundaries.

  • Responsible for single product line development lifecycle for BI/Analytics product and prioritizes across broad initiatives with complex scope; Conducts analysis to measure the results of feature deployments to quantify the business benefit/impact, and identify further business opportunities.
  • Identifies new opportunities and develop technology solutions that drive value for Gap Inc.
  • Builds trust, establishes rapport, with stakeholders, cross-functional teams and user base; Helps mentor and provide guidance to other passionate product managers in the team
  • Manages multi-phase roadmaps across many capabilities both functional and technical
  • Anticipates user needs and desired outcomes and articulates impact across products; Ensure strong measurement and quantitative understanding of services - opportunities, benefits achieved customer pain points.
  • Works with business and other Product teams to develop or modify processes, supporting post-launch change management efforts, as needed.
  • Articulates product needs clearly and succinctly to different audiences and cross-functional partners

Profile

Who You Are
  • 3+ years of experience in a digital product management environment, in a business (customer) or technical capacity.

  • Expertise in working with tag management or web analytics reporting and platforms - Tealium, Adobe Analytics, Amplitude is a plus

  • Demonstrated technical acumen; ability to influence and debate solutions with technical team members, to understand technology solutions and potential tradeoffs and to represent technical concepts to non-technical stakeholders.

  • Demonstrated ability to work with several independent stakeholders at once, prioritizing across them and influencing roadmaps

  • Ability to work independently; able to successfully operate in areas of uncertainty and ambiguity; self-starter and quick learner; calm and efficient under pressure

  • Versatile and able to prioritize/handle multiple initiatives in a fast-paced environment with tough deadlines

  • Ability to see the big picture while also handling the details

  • Proactive mindset with ability to foresee and plan for downstream impacts of work

  • Define and communicate analytics requirements and facilitate data collection decision making across the company

  • Manage and prioritize day to day intake of tag management requests, including but not limited to: clickstream data requirements for new and existing site functionality & Tealium tracking configuration for all 3rd party tagging partners (marketing, digital ecomm, etc) - facilitate all gaptech work required to execute

  • Facilitate implementation of new tagging initiatives for marketing channel support, marketing optimization, personalization, and web analytics purposes to support Ecommerce growth

  • Drive improvement in accuracy of data capture by maintaining Tealium data requirements, working with a team to develop automated regression testing capabilities, and creating mechanisms for proactive anomaly detection

  • Manage data quality product line by helping to drive strategy around DQ products - Observepoint for example

  • Work daily to optimize and standardize these processes across multiple domains, build products or tools to help streamline the processes, and continuously work with stakeholders to proactively address pain points

  • Socialize with business partners and stakeholders - keeping pulse on business priorities, coordinating efforts to unlock data ingestion opportunities, generating awareness and buy-in for our products

  • Triage data quality issues as they arise, partnering with developers and business partners on root cause analysis and quick resolution

  • Stay abreast of industry changes and apply learnings as needed


Skills:
  • Agile methodology as Product Manager

  • Experience in tag management systems (i.e. Tealium (preferred), Google Tag Manager, etc.)

  • Experience with web analytics tools (i.e. Adobe Analytics (preferred), Google Analytics, etc.) - from metrics definition to technical implementation

  • Experience with JavaScript, pixel implementation, or web development preferred

  • Basic knowledge of HTML, JS, CSS, URL structures

  • Experience with JS and data layer issue triage

  • Experience with data governance and building data layers

  • Ability to present cross-functionally

  • SQL skills a plus

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