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Senior Manager, ad Operations (Remote)

Country : USA USA

State : New York

Town : New York

Category : Production - Quality

Contract type : Permanent

Availability : Full time

Company presentation

Our past is full of iconic moments — but our future is going to spark many more. Our brands — Gap, Banana Republic, Old Navy, Athleta, INTERMIX and Hill City — have dressed people from all walks of life and all kinds of families, all over the world, for every occasion for more than 50 years.

But we’re more than the clothes that we make. We know that business can and should be a force for good, and it’s why we work hard to make product that makes people feel good, inside and out. It’s why we’re committed to giving back to the communities where we live and work. If you're one of the super-talented who thrive on change, aren't afraid to take risks and love to make a difference, come grow with us.

Job description

About the RoleGap Inc's Media team is part of the Strategic Growth Office (SGO), which is at the forefront of driving our next chapter of growth. The 'Senior Manager, Ad Operations' will oversee the day-to-day management of GPS Media's Ad Operations, across Programmatic & Direct. You will be responsible for all campaigns post-sale, including but not limited to ad server campaign management and execution (segment management, trafficking, pacing, optimization, reporting and other tasks as needed). Additionally, you will work closely with internal teams to drive campaign efficiency across all touchpoints and to enhance campaign performance to improve marketing ROI for our advertisers.What You'll Do
- Work with internal stakeholders to help build out digital campaigns prior to point of sale.
- Oversee all campaign execution to ensure all campaigns are set up according to insertion orders and KPI requirements
- Assist with implementation standards of tags, pixels, and other ad-serving/campaign related conversions
- Oversee quality assurance analysis of all aspects of digital campaigns including timelines, creative assets, landing pages, creative rotations, and ad serving tags.
- Troubleshoot all tag, delivery discrepancy, targeting, and trafficking issues.
- Monitor, optimize, and scale (if applicable) direct sold programmatic inventory
- Execute and build audience segments to help sales efforts and to ensure accurate executions of campaigns
- Collaborate with sales and other stakeholders to help build advertiser campaigns and complete any RFP/proposal requests pre-sale
- Manage the communication, approval, and execution of any adjustments and optimizations made before, during, and after launch
- Lead the campaign analysis and optimizations; provide campaign performance reporting and insights, using post-campaign metrics collected from various internal stakeholders and analytics platforms.
- Lead day-to-day ad operations relating to programmatic inventory and yield management, and inventory forecasting.Who You Are
- Experience in a sales, service or operations role
- Digital savvy - strong experience with ad-serving platforms and the programmatic ecosystem
- Online advertising/media company or creative agency/publicity firm background strongly preferred
- Exceptionally well organized with strict attention to detail
- Extraordinary customer service ethic with strong business acumen
- Demonstrated flexibility to manage multiple tasks, solve problems and schedule work effectively in a fast-paced, deadline-driven environment
- Proven ability to develop relationships with professionals in a variety of industries
- Thrives in a team-oriented, entrepreneurial corporate environment
- Exceptional written and verbal communication skills
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