USA, Culver City, Beyond Yoga HQ
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Senior Manager, Business Analytics - Beyond Yoga

Country : USA USA

State : California

County : Los Angeles County

Town : Culver City

Category : Sales

Contract type : Permanent

Availability : Full time

Job description

Beyond Yoga is a luxury athletic and lifestyle clothing brand rooted in the belief that you deserve to look and feel amazing whether you're headed to the studio or staying in. Prioritizing quality from the start, our clothing is made in the USA with luxuriously soft fabrics, ethical manufacturing processes, and rigorous fit testing. We offer a range of sizes (up to 3X in many styles) so that everyone can wear Beyond Yoga. Quality, inclusivity, and attention to detail aren't just catch phrases for us, we apply them to everything we do inside the company walls and out.
The people we hire are, like us: passionate - hard working - inclusive - honest - ambitious - warm - focused - curious - enthusiastic - and fun!
About the Job
Beyond Yoga is seeking an experienced Senior Manager of Business Analytics support our marketing team. You will guide and oversee all ongoing and ad hoc analysis to drive marketing strategy, optimization, and innovation. In this role, you will be a strategic partner for leaders across the entire organization, applying data and insights to influence executive decision-making. You will report to the Vice President of Ecommerce.
**This role is fully remote optional but Los Angeles area is preferred due to possible hybrid work model once the offices reopen.
What you'll do
- Partner with marketing leadership to prepare and maintain forecasts and comprehensive budgets
- Own all customer lifetime value analysis and reporting
- Analyze complex marketing and financial data and highlight trends within key customer segments to help the marketing team identify opportunities to maximize LTV
- Own all analytics related to customer acquisition and partner with marketing team and BY leadership to set and evaluate ongoing new customer investment allowable
- Build, manage, and socialize analytics dashboards to facilitate data transparency, encourage stakeholder accountability, and minimize business risk
- Support and automate current-state reporting, as well as develop new reports and ad-hoc analysesWho you are
- An exceptional communicator and collaborator. You're effective at influencing cross-functional teams and can articulate your thoughts to everyone from individual contributors to top executives
- Data driven with a consumer-first focus. You have a strong track record of leveraging analytics to provide strategic recommendations and drive growth for direct-to-consumer products or services
- Adaptable and ambitious. You enthusiastically take on other assignments when needed to support your teamWhat you'll need
- Bachelor's Degree in Finance, Business or related field
- 5+ years in financial, business, or marketing analytics function
- Experience in a direct-to-consumer and Ecommerce
- Expert level Excel skills and strong proficiency in accounting software
- Solid analytical experience and aptitude; passion for using data to make decisions
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