sr Mktg Prod Integration Mgr

Country :
USA
State :
Minnesota
County :
Hennepin County
Town :
MINNEAPOLIS
Category :
Marketing
Contract type :
Permanent
Availability :
Full time

Company description

Minneapolis-based Target Corporation (NYSE: TGT) serves guests at nearly 1,800 stores and at Target.com. Since 1946, Target has given 5 percent of its profit to communities, that giving equals more than $4 million a week.

For more information, visit Target.com/Pressroom (http://pressroom.target.com/pr/news/news.aspx).
For a behind-the-scenes look at Target, visit ABullseyeView.com (http://www.abullseyeview.com/) or follow TargetNews (https://twitter.com/targetnews) on Twitter.

Job description

Description:
Sr Marketing
Prod Integration Mgr

About us:

Target is an
iconic brand, a Fortune 50 company and one of America’s leading retailers.
Fueling the
continued success of one of the world’s most beloved and recognized brands is a
distinctly capable, creative and innovative Marketing organization. Target
Marketing is well known for inspiring and surprising guests, and we pride
ourselves on connecting them to the products and experiences they expect and
deserve from Target. We study our guests to discover new needs and insights,
and then craft every interaction to build brand love. We are market experts who
insist on a clear and cohesive understanding of our business objectives, guest
segments and behaviors, strategies and tactics, overcoming obstacles and
measuring success. Our commitment to partnering both internally and with
external agencies gives us a wide range of capabilities, from award-winning
creative work to exciting and unique promotional marketing. Leveraging our
collective assets and fostering a healthy, supportive and open team culture, we
deliver a holistically gratifying experience that guests can only get at
Target.
A role with Target Digital Media &
Search means being close to the action of delivering profitable sales
to Target.com and bringing the business’s multichannel vision to life. You’ll
create and implement industry-leading digital media products for Target Media
Network and Brand & Category Marketing while staying on the cutting edge of
emerging digital media innovations. Cultivating an environment of full-team
engagement, leadership and personal development, you’ll be a champion for open
communication and program transparency.

As a Sr
Marketing Product Integration Manager, you will serve as an in-house expert on
emerging ad products, ad measurement, and media innovations and technology.
This is a key role on our growing Marketing Product Team and will advise on and
develop industry best practices, technologies, processes, and products.
You'll lead
development of core digital media products, services, and applications within
the measurement landscape. You’ll define product requirements and user flows,
coordinate resources from other groups (design, web, legal, etc.), and guide
the team through key milestones. You'll also be responsible for identifying and
tracking key performance indicators. You represent the “voice of the customer”
by maintaining and prioritizing the backlog to ensure that the team is working
on stories that maximize business value and deliver necessary functionality to
all customers.
Job duties may
change at any time due to business needs.
About you:
- 3+
years ad tech development experience/product role or equivalent
- 8+
years experience in digital advertising and/or measurement
- Experience
with technology and ability to facilitate communication between business
and tech teams
- Experience
working in an agile environment (e.g. user stories, iterative development,
etc.)
- Strong
attention to detail and strong analytical skills

-
Strength
in translating big ideas into producible concepts, and aligning others to
execute

- Exceptional
communication skills
- Highly
detailed oriented with excellent organization skills while managing
multiple ongoing projects

-
Comfortability
in navigating ambiguity