Team Head, Brand PR
Category : Communication
Contract type : Permanent
Availability : Full time
Company presentation
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.
Job description
- Build, establish and execute global PR strategies and frameworks to elevate the brand.
- Develop ambassador amplification and elevation communication strategies and work with key markets to execute.
- Organize and facilitate media moments and interviews with key members of the Brand and marketing leadership teams.
- Establish best practices for media trainings and spokesperson development internally.
- Build and maintain the Brand Priorities Amplification Calendar collaborating with key stakeholders including business unit counter parts, regional communication teams and corporate strategy and corporate communications.
- Foster meaningful relationships key editors from top-tier media outlets.
- Serve as key team member to assist Chief Brand Officer in relevant brand press opportunities and moments.
- Oversee and create relevant global PR materials inclusive of press releases or relevant content, as needed.
Profile
- Bachelor's degree in Marketing or Communication (or related field).
- Must have 8-10 years of Public Relations experience
- Experience and familiarity with the sporting goods, fashion, or lifestyle space.
- Should have an international/global mindset.
- Excellent communication skills, verbal and written.
- Must be highly collaborative and have the ability to work within a cross-functional team; matrixed global organization.
- International travel up to 15% annually.
- Position is based in Boston but open to hybrid solutions.